Today, almost any product in the world is only a mouse click or screen tap away — and you can often get it to your specs and delivered the next day. Any industry that produces, markets or sells consumer products — including pork — now faces unprecedented competition and demands. These articles look at disruptions in the retail landscape and how they could forever change the way pigs are raised in the US.
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Pork’s future relies on trust throughout the pork value chain
In the end, raising hogs is about producing pork, and continuous success depends on building customers’ trust, listening to expectations and meeting their needs.
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Shifting consumer trends require a more open dialogue
Baby boomers have long dominated the retail marketplace — and they’ve been loyal meat customers. But that dynamic is shifting as millennial and younger shoppers, who are less committed to meat as...
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Product claims = more sales
Production claims on meat and poultry product labels are generating more sales volume and more dollars, according to a Nielsen survey.
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Make way for meal kits
A Nielsen survey reports that 25% of US shoppers purchased meal kits in 2016.
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The Amazon factor
Now that Amazon owns Whole Foods Market, not only will e-commerce grocery shopping proliferate, but the food complex as a whole will change.
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E-commerce is changing behaviors
E-commerce is a significant part of consumers’ shopping behaviors today, and with 83% of Americans carrying smartphones, it will only grow.
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What makes a millennial?
As the largest generational class in the US today, the millennials are in the driver’s seat in terms of dictating products, services, trends and outcomes. It is worth noting that a consistent age...
