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Want consumers’ trust? Plan to show the good, the bad and the ugly
New research shows when it comes to earning consumer trust on production practices, producers of pork and other foods will find that demonstrating “shared values” is three to five times more...
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Three tips for talking to consumers about animal health
Growing consumer interest in antibiotic resistance and the way antimicrobials are used on farms means more hog farmers are facing questions about the way they care for their animals.
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Italian meat company balances tradition, quality with need for greater sustainability
A century-old salumi maker says sustainable and welfare-friendly processes are key to keeping its traditional products relevant to today’s consumers.
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